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News Release
For Immediate Release Scream Agency Wins National Awards For Creative Advertising And Strategic Public Relations DENVER, COLO. (April 25, 2006) — Scream Agency, a Denver-based full-service advertising and public relations agency has recently won awards for print ads illustrating a celestial theme and a comprehensive strategic public relations campaign.
The American Advertising Federation (AAF) awarded Scream Agency with a Silver ADDY® Award for a print advertising campaign to help launch a new development of slope side mountain condos called Solstice Mt. Crested Butte in Crested Butte, Colo. Scream created a series of newspaper and bus ads that wove a celestial theme into a mountain story to showcase the new “mountain loft concept”. In addition, Scream Agency was recently awarded a 2006 Summit Creative Award® for its comprehensive strategic public relations campaign for Sierra Designs, a technical leader of innovative outdoor clothing and gear. Scream developed a proactive product and brand campaign designed to demonstrate to the media how the company was different from its competition and how its Reverse Combi tent stood above the rest. As a result, the company and product have been written up in numerous outdoor and consumer publications, awarded several coveted industry awards and its sales of the product nearly doubled in 2005. “Coming up on our 10th year in business, these industry accolades are great honors and serve as reminders to strive for excellence in strategy and creative to get award-winning results,” said Lora Ledermann, owner of Scream Agency. The ADDY awards are one of the world’s largest and arguably toughest advertising competitions. Representing the true spirit of creative excellence by recognizing all forms of advertising from media types, creative by all sizes and entrants of all levels from anywhere in the world. The Summit Creative Awards were created to recognize and celebrate the creative accomplishments of small and medium sized advertising agencies and other creative companies throughout the world with annual billings of under $25 million. Scream Agency, LLC was founded in 1997 as a full-service advertising and public relations agency that services outdoor recreational, retail, travel and tourism, business-to-business and high-tech clients. Scream¡¦s capabilities include advertising, public relations, new media/Web, direct and strategic marketing. |