Category: Scream Culture

DENVER (February 28, 2017) — Scream Agency, a full-service creative, advertising, public relations and Corporate Social Responsibility (CSR) storytelling agency celebrating 20 years in Downtown Denver, announced today that the Agency has now earned a Certified B Corporation® status.

Certified B Corporations meet higher standards of social and environmental performance, transparency, and accountability. The certification dovetails well into the timing of the Agency’s 20th anniversary this year inspiring a new tagline: Be seen. Be heard. Be good.

Scream Agency joins a global movement of more than 2,000 Certified B Corps across 120 industries in 50 countries with one goal – to redefine success in business by being a force for good. Following that lead, Scream Agency’s 20th year also benchmarks the “Scream Serves” program where employees are paid 20 hours per year to serve in the Colorado community.

In addition to the B Corp Certification, Scream Agency recently received an executive certification in CSR from the Leeds School of Business at the University of Colorado.

“Being good has always been part of our brand DNA,” explained Founder Lora Ledermann. “Scream Agency has been proud partners of the Denver community since 1997 and it was important to us to reach for this new B:Corp recognition and put our purpose and mission to ‘be good’ to work.”

In addition to the recent B Corp Certification, Scream Agency is a proud member of local organization B:Civic.

Keep up with the rest of Scream Agency’s work + happenings by visiting, connecting and following.


About Scream Agency

Scream Agency, LLC, a Certified B Corporation®, was founded in 1997 as a full-service creative, advertising and public relations agency that specializes in outdoor recreational, retail, travel and tourism, business-to-business and high-tech clients. Scream Agency’s capabilities include creative services, advertising, public relations, social media, corporate social responsibility consulting, Web/digital, direct and strategic marketing. For more information or to contact Scream, please visit


About B Corporations

Certified B Corporations are leaders of a global movement of people using business as a force for good. They meet the highest standards of overall social and environmental performance, transparency and accountability and aspire to use the power of business to solve social and environmental problems. There are more than 1,700 Certified B Corporations in over 130 industries and 50 countries with 1 unifying goal – to redefine success in business.


About B Lab

B Lab is a nonprofit organization that serves a global movement of people using business as a force for good. Its vision is that one day all companies compete not only to be the best in the world, but the Best for the World® and as a result society will enjoy a more shared and durable prosperity. B Lab drives this systemic change by:

  1. Building a global community of Certified B Corporations who meet the highest standards of verified, overall social and environmental performance, public transparency, and legal accountability;
  2. Promoting Mission Alignment using innovative corporate structures like the benefit corporation to align the interests of business with those of society and to help high impact businesses be built to last;
  3. Helping tens of thousands of businesses, investors, and institutions Measure What Matters, by using the B Impact Assessment and B Analytics to manage their impact — and the impact of the businesses with whom they work — with as much rigor as their profits;
  4. Inspiring millions to join the movement through compelling storytelling by B the Change Media.

For more information, visit,, and


DENVER (January 31, 2017) — Scream Agency, a full-service advertising, public relations and Corporate Social Responsibility (CSR) storytelling shop located in Downtown Denver, is celebrating 20 years in business.

As Lora Ledermann, founder and creative director at Scream Agency, reflected on the work of the past two decades, she made a decision to incorporate something that she has always been passionate about into the agency’s core values – being good. With that, the agency announces a new tagline.

Scream Agency. Be seen. Be heard. Be good.

Recently certified in the CSR profession through a program at the University of Colorado, Scream Agency will focus on creating real change while encouraging and empowering businesses to take the steps toward being better for the world. Walking the walk, Scream Agency is launching their official “Scream Serves” program where employees are paid 20 hours per year to serve in the community.

“We’re still the same creative, ad, PR and digital agency you’ve grown to trust and love. But now, you’ll see even more love and purpose in what we do,” explained Lora Ledermann. “We believe that business can and should be a force for good by finding CSR in the heart of what they do. The more brands we have authentically sharing their story about the change they are making, the more the ‘be good’ influence will spread.”

Scream Agency is a proud member of local organization B:Civic and is in the process of getting certified by B Corporations.

Keep up with the rest of Scream Agency’s work + happenings by visiting, connecting and following.


About Scream Agency

Scream Agency, LLC, was founded in 1997 as a full-service advertising and public relations agency that specializes in outdoor recreational, retail, travel and tourism, business-to-business and high-tech clients. Scream’s capabilities include advertising, public relations, social media, corporate social responsibility consulting, Web/digital, direct and strategic marketing. For more information or to contact Scream, please visit


We’re excited to introduce you all to Erin Rolston, Art Director, and the newest member of Scream Agency. Erin hails from the Outdoor Lifestyle and Social Change industries, with brands ranging from apparel, destination, tech, food & beverage, and non-profit, working to raise awareness of brands and their missions through design.

She previously worked at Backbone Media in Carbondale, Colo., bringing a holistic view to marketing and design to our team. And, of course, a love of the outdoors.

Personally, I can tell you how much I have enjoyed getting to know Erin over the past month or so. How much I like her style (when it comes to design and wardrobe choices). That she is smart and passionate and how we’re thrilled to welcome her.

But let’s get to know her a bit outside of agency life…

Who would your intimate dinner party guests be?

Pharell Williams, Patty Griffin, Natalie Maines, Paul Rudd, Kristen Wiig and Kate McKinnon. It would be a weird group but a hilarious sing-a-long.

Tell me three things I don’t know about you.

I was once on an MTV True Life episode. I had an abstract painting hanging in the Senate building. I wanted to be a Radio City Rockette when I was growing up.

What’s the biggest decision you’ve had to make in the past year? Why was it so big?

Moving to Denver. It would have been easier to stay in Carbondale, but I decided to move to create new opportunities and meet new people.

Would you rather fight 1 horse-sized duck, or 100 duck-sized horses?

Hmm, probably 1 horse-sized duck.


Scream Agency, an award-wining, Denver-based advertising, branding, digital and PR agency, is looking for an art director/graphic/production designer.

Our “Must” list:

  • Art Direction/Design — Concept design development and production of ads, brochures, direct mail campaigns, web sites and other online promotional materials; management of campaigns/projects including photography/illustration or video production; and assistance in design/development of illustrations/charts/diagrams.
  • Project/Production Management — Assist Account Executive in the production management of jobs from concept through final print production, including press checks and pre-press production.
  • Creative Systems Management — Assist in managing the creative production system including hard copy and digital file archival; client file storage; and systems management.
  • Web/Digital — Experience in website design + code efficiency.
  • Experience: 3-7 years of experience, knowledge of all design programs (Adobe InDesign, PhotoShop, Illustrator a must) and interactive (web design/online, WordPress a plus).

 Salary: Competitive

 Clients/accounts: Financial/wealth management, non-profit, arts, outdoor/retail, education, fitness, banking, restaurants, high-tech/B2B.

Start date: Now or within the next 30-60 days (possibly freelance to start).

Advantages to the job: Open, creative, collaborative work environment that encourages feedback and ideas. Dog snuggles. Located in LoDo, walking distance from everything you need.

If you’re interested AND meet the expectations, please send your resume to

Looking to connect with us? Here’s where you can find us this Summer.

And, as always, at 1501 Wazee Street in Downtown Denver and on the socials @screamagency.

If our paths are destined to cross, or you just want some good company at the event, give us a shout – we’d love to meet you!

Today, March 8th, 2016, we celebrate International Women’s Day. A day set aside to highlight and celebrate the social, economic, cultural and political achievements of women. Though it’s great to see social feeds and trending topics featuring the accomplishments of women on this one day, I personally don’t think it’s enough.

We are obsessed with placing special significance on select days on the calendar. Though the majority of days are significant in remembrance of a particular event or set aside to celebrate an individual’s life achievements, pulling March 8th out of a hat and saying that “Today we’ll celebrate all women’s achievements” feels disingenuous.

I come from of a strong family. Each individual is ambitious, steadfast, charismatic, business savvy, patient…and I’m just referring to the women. I am the proud product of strong women and I see a lot of them in me. My mother’s creative brain and business acumen. My grandmother’s (both) strength, energy, drive and passion for life and family. My sister’s entrepreneurial spirit, athletic prowess and unwavering self confidence. My cousins, my girlfriend, my friends… I wish I could say that I am half the women they are.

This brings me to the core of this article.

I have the great privilege to work with all women here at Scream Agency. Each one of my colleagues is a master of their profession. They are on top of their game and they bring it every single day. There is no way that I could celebrate all they do for this company, our clients, or for me, especially in one 24 hour period. They provide direction, strength, guidance, support and inspiration, not to me, but to the work that we create together. I’m truly grateful for their contribution and they are vital to Scream Agency’s continued success.

I challenge you the reader to take a walk today and think of the women who have shaped you into the successful person that you are today. Have you thanked them? Do they feel important? I hope those women that have inspired me feel proud to read this and know that I am grateful for their ongoing guidance and inspiration.

Truly, thank you!

Gem McLaughlin

Hey industry people, this is your chance to roll into the holiday season in Christmas Story style. All happening 5:30 p.m., Thursday, Dec. 17. This is just two weeks from tonight, so get it on your social calendar.

We here at Scream Agency have been:

  • prepping the shoot-your-eye-out targets
  • setting up a classic leg lamp photo station
  • sewing Ralphie costumes
  • hanging paper trees for the forests
  • making a recycled holiday tree out of hundreds of your wine bottles
  • turning up the holiday tunes

There will be kegs, cocktails, Chinese apps, entertainment and trendy creative people (that means you). Be here: Scream Agency, 1501 Wazee St. (on 15th Street between Wazee and Wynkoop), Denver, 80202, phone:303-893-8608.

We double dog dare ya to not show up. What are you waiting for? RSVP now:



Gather ’round, kids because I have a story for you about how Scream Agency quickly became the world’s luckiest agency in all of the land.

Back in August, Gem (Scream Agency’s Art Director) and myself – both big fans of the LOLs – entered the Saturday Night Live ticket lottery to try to win our chance to see an episode taped in Season 41. Seeing as how 30,000 people enter the lottery every season, and less than 5% are actually selected, we figured it was like throwing a needle in to a haystack.

But then, just about three weeks ago, we BOTH received the email from NBC letting us know that we’d won tickets. Not only that – but we won tickets to the SAME EPISODE, which happened to be this past Saturday’s season premiere with host and musical guest – Miley Cyrus. Those odds? I’ll have leave that to my hometown in Vegas but I will say that its pretty unfrigginbelievable. Winning lottery tickets to SNL > Winning the lottery.

Gem took his sister and I brought my cousin (the world’s biggest SNL fan, and actually whom I entered the lottery on behalf of), making it a true family affair.

We were required to arrive to the theatre no later than 10:15 p.m., where we were escorted up to a waiting room until about 11 p.m. when they brought us into Studio 8H – which is so much smaller than I had imagined. I wish I had photos to share with you here but the NO CELL PHONE PHOTOS policy is pretty clear and strict. But to give you an idea, they hand out about 34 sets of tickets per episode, and then fill in with standby’ers and those people who know people. So… it maybe holds 150 people?

About 20 minutes before showtime, Michael Che of Weekend Update came out to warm us up followed by a performance of  “Gimme Some Lovin'” by Kenan Thompson and a few female cast members. Sets then got shuffled around, lights went down and we heard a “90 seconds” until LIVE warning. At this point, you could’ve heard a pin drop, it was that silent and still in the studio leading up the cold opening of Season 41.

Our highlights:

Hillary’s Bar Talk. We were maybe 30 feet away from a woman who could end up being our first female president. She came off incredibly likable and Kate McKinnon’s “well you could’ve supported sooner” when speaking on gay marriage definitely got one of my giggle bursts of the night.  Plus, Darrell Hammond’s special appearance as Bill Clinton was a fantastic surprise.

Watching Lorne Michaels watching. The man reigns.

How seamless everything was. There is no question that SNL is a well-oiled machine, as its been operating for 41 seasons now. But witnessing how quickly the sets are setup, with cast assembled, and then broken down to move on to the next skit, was neat to see.

Pete Davidson’s Trumpdate Weekend Update. One word: Sanjaya.

The Squad. Because, GOALS. And aren’t we all feeling, like, her whole deal?

All in all, an incredible and truly surreal experience, that we were lucky enough to experience together.

Now, excuse me as I go listen to “Welcome to New York” for the thousandth time.


For those who have a love for craft beer, there is no better week in Denver than #GABF week. Tickets can be next to impossible to get without planning in advance or having an industry insider in your pocket. Luckily, Mellow Mushroom’s Downtown Denver location, conveniently located within a five-minute walk of the Colorado Convention Center, is hosting a week of events filled with barley, hops and stone-baked pizza.

To celebrate the team’s passion for brews, and in honor of the Great American Beer Festival, Mellow Mushroom will be featuring special tappings by Oskar Blues, C Squared Ciders, Stone Brewery, Pikes Peak Brewery and a very special feature with Ft. Collins Brewery’s Monster Malt all week…well, at least while supplies last.

Special events throughout the week will feature live music, tap takeovers featuring craft beers from across the country, and of course, mouthwatering Mellow pies. Full details are below, just come thirsty.

Colorado has joined the nationwide effort to promote biking as a reliable and go-to source of transportation. And whether you’re a novice or a thrill-seeker on a bike, you too can help be a part of the change. According to The League of American Bicyclists, there has been an increased interest in healthy and sustainable transportation options and from 2000 to 2013, the number of bicycle commuters in the U.S. grew by more than 62 percent. Out of the top 70 cities that were researched, Colorado was ranked 13th with bike commuter growth reaching 108%. Portland made the top of the list with 5.9% of the population comprised of  bike commuters with an overall bike commuter growth of 234%.

Why is this so important today, June 24th, 2015? Because studies have also shown that people who participate in Bike to Work Day are more likely to become regular commuters. 

Denver in particular has done a tremendous job of transforming our lovable city into a bike-friendly commuting environment and continues to make improvements. We know this first-hand since our good friends (and clients) at BikeDenver are constantly planning the next bike share lane or coming up with unique ways to make bicyclists – of all ages – safe and informed.  For the past four years, Scream Agency has had one hundred percent participation for Bike to Work Day and we’re proud to continue the tradition of having helmet hair at the office today. 


Gem, our art director, purchased his bike at Elevation Cycles. A big shout out to our neighborhood bike shop.


So how do you get started on conquering your commute? Here are a few links to help make your efforts a success. 

  • Way To Go offers you the opportunity to track your miles and gain braggin’ badges with a personalized dashboard.
  • Throughout Denver and surrounding areas Bike to Work Day hosts numerous breakfast, water and party stations. Learn more about stations that are closest to you – it’s not too late to hit one on the way home!
  • To help understand if there are any trail closures or detours, Way to Go has provided a great, informative site.
  • What happens if your bike breaks down during your ride? Not to worry, call 800-AAA-HELP as AAA now offers bicycle road-side assistance.
  • If you missed riding today, be sure to participate in Bike to Work Day 2016. You could win bikes, Rockies tickets and gift cards.

We hope to see you on the trails, Denver. Ride on!

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